THE SEA SPEAKS.

LET'S LISTEN.

For many of us, the ocean exists as background noise, quietly lapping at distant shorelines. But as a brand born from the sea and powered by the self-regenerative properties of kelp, we’re committed to listening closely to its needs—and sharing its story with the world.

LA MER BLUE HEART

With our Blue Heart initiative, we aim to give back to the ocean which has provided us with so much. Through awareness-raising programmes, partnerships with inspiring environmental advocates, and charitable donations through the La Mer Blue Heart Oceans Fund, we’re committed to helping protect marine habitats across the globe in hopes of ensuring flourishing seas for generations to come.

Over 90% of La Mer’s sea plants are responsibly sourced.

Inclusive of Sea Kelp, Marine & Seaside Plants & Seaborn Ferments, by volume purchased in FY 2021

IT ALL STARTS
IN THE SEA

In the pristine waters of the Pacific coast, we hand-harvest Giant Sea Kelp from just the very tops of the flowing fronds, a method that supports the sustainability of this resource. These gold-green strands hold the nutrients that, once unlocked, give Miracle Broth™ its iconic power.

By the end of 2025,
over 75 percent of our product packaging will be recycled, recyclable, reusable, refillable or recoverable.

BLUE HEART PROGRESS (SO FAR)